Pop musician is a characterization that hardly does justice to Beck's versatility. In the tradition of , and , he is just as easily involved in video clips, remixes, the Internet and graphic design. He reached the peak of his hit status with (1996). With the plates that followed, he mainly served his regular supporters. Just like predecessor (2003), The Information shows a playful Beck. The
… introverted singer / songwriter of albums like and took a break. Funky hip-hop rhythms, pop-like choruses, occasional and rap and an arsenal of crazy, electronic sounds: this is the Beck as many people prefer to hear him. Behind the buttons was none other than star producer ( , ), who also co-wrote several songs. The Information is typically Beck, but due to the sophisticated production, often a lot more minimalist than we know from him, it is completely contemporary. Beck's role at the forefront of the pop firmament is not over yet. (MS)more